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2015

WEAR
CONFIDENCE

The Brand Ambassador program was launched in the end of 2015. The idea was for our peers and supporters to have the opportunity to be a part of something bigger than themselves. The BA program was wildly successful. Beginning with only 15 ambassadors growing to an impressive 65+ ambassadors worldwide. The brand’s popularity grew and the message spread across the globe further than it had ever reached before.


Fall of 2016 our trademarks were registered. We registered the business with the United States Trademark Office, and it is known today as dpoe (dee-poe).

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